marketing data analyst
Posted on
October 17, 2024
by
Employer details
Behaviour Interactive
Job details
The role Are you ready to dive into the world of cutting-edge video game development? Headquartered in Montreal, Behaviour Interactive is at the forefront of the gaming industry, crafting unforgettable experiences across PC, console, and mobile platforms. We?re a dynamic, independent studio of over passionate employees, with studios in Toronto (Behaviour Toronto), Rotterdam (Behaviour Rotterdam) and in the UK (Behaviour UK?North & South). Our day to day revolves around two core business focuses: Services and Original Games. Our Services team collaborates with gaming and entertainment giants like Disney, Sony, Activision, and Nintendo, delivering exceptional work-for-hire development and pioneering immersive location-based entertainment (LBE). Meanwhile, our Original Games unit pushes our creative limits, with our signature IPs, including the iconic . Join us and be a part of the future of interactive entertainment!At Behaviour Interactive, we believe in giving everyone a fair shot. We embrace a diverse and creative environment where everyone is celebrated. We value folks of all ages, sex, ethnicity, colour, ethnic or national origin, religion, sexual orientation, gender identity, civil status, disability, or any other protected characteristics as per applicable law. As a Marketing Data Analyst supporting the Marketing Finance and Analytics team at Behavior, you will play a key role in managing, analyzing, and tracking sales, web and in-game data to assess the performance of game titles and marketing campaigns. By providing actionable insights, you'll help drive strategic decision-making.In this role, you'll collaborate with cross-functional teams, ensuring that data is accurately collected, reported, and analyzed to fuel business growth. You'll be part of a newly consolidated, collaborative team dedicated to delivering data-driven insights that enhance marketing and financial outcomes. In this role you will : Manage and analyze sales data to report on the performance of marketing campaigns and game titles.Develop and optimize data collection methods, reporting processes, and collaborate with cross functional teams (marketing, player insight, product and finance).Analyze business, financial, in-game, and web data to create financial models that inform decision-making and strategy development.Assess marketing campaign performance and provide recommendations for optimization.Track and report on marketing costs, helping marketing directors and brand managers manage budgets effectively.Develop and maintain dashboards for digital marketing data and provide ad-hoc reports as needed.Train and support teams in using data tools to enhance reporting and ensure data governance. What we're looking for : 3 years of experience in data analytics or marketing/finance analytics.Proficiency in Excel (essential).Ability to synthesize deep data-driven analyses.Eagerness to learn and ability to perform data manipulations autonomously.Interest in marketing, finance, and data.Excellent communication skills in French and English.Nice to have:Experience with data visualization tools like Power BI.Familiarity with programming languages, primarily SQL.Experience with ad network platforms (Google, Meta, etc.)Interest or experience in the video game industry.
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LocationToronto, ON
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Workplace information
On site
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SalaryNot available
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Terms of employment
Full time
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Starts as soon as possible
- vacancies
1 vacancy
- Source
Talent.com
#3a373907a936
Advertised until
2024-10-24
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