sales and marketing director
Posted on
October 11, 2024
by
Employer details
Dexotech Power
Job details
At Dexotech we tackle the challenging problems of the Power Industry with commitment to Engineering Excellence and Superb Client Care. To do this, we provide a comprehensive array of advanced services throughout the system life cycle from cradle to removal.
*Position Overview:* We are seeking a dynamic and experienced Marketing Director to lead our marketing initiatives and enhance our brand presence in the engineering sector. The ideal candidate will have a deep understanding of marketing strategies tailored for technical services, a proven track record of driving growth, and the ability to collaborate across departments to achieve our business objectives.
*Key Responsibilities:*
* *Strategy Development:* Create and implement comprehensive marketing strategies that align with Dexotech Power's goals and vision, focusing on customer acquisition and retention.
* *Brand Management:* Oversee all aspects of brand development and positioning to strengthen our market presence and differentiate our services.
* *Digital Marketing:* Lead digital marketing efforts, including SEO, content marketing, social media, and email campaigns, to drive engagement and generate leads.
* *Market Research:* Conduct market analysis to identify trends, customer needs, and competitive landscape; utilize insights to inform strategic decisions.
* *Content Creation:* Collaborate with technical teams to develop compelling content that showcases our engineering solutions and thought leadership.
* *Team Leadership:* Manage and mentor the marketing team, fostering a culture of creativity, collaboration, and continuous improvement.
* *Budget Management:* Develop and manage the marketing budget, ensuring effective allocation of resources to maximize ROI.
* *Performance Measurement:* Establish KPIs and analyze campaign performance to drive data-driven decision-making and improve marketing effectiveness.
* *Stakeholder Engagement:* Work closely with cross-functional teams, including sales, product development, and engineering, to ensure cohesive messaging and alignment on company objectives.
*Qualifications:*
* Bachelor?s degree in Marketing, Business, Engineering, or a related field; MBA preferred.
* 7+ years of marketing experience, with at least 3 years in a leadership role, preferably in the engineering or technical services sector.
* Strong understanding of digital marketing tools and techniques.
* Excellent communication and interpersonal skills, with the ability to convey complex technical information clearly.
* Proven ability to develop and execute successful marketing strategies that drive business growth.
* Experience managing budgets and analyzing marketing metrics.
*Why Join Us?* At Dexotech Power, we value innovation, teamwork, and a commitment to sustainability. You?ll have the opportunity to shape our marketing direction and make a significant impact in the engineering industry. We offer competitive compensation, comprehensive benefits, and a collaborative work environment.
Job Type: Full-time
Pay: $75,000.00-$100,000.00 per year
Additional pay:
* Bonus pay
* Commission pay
Flexible language requirement:
* French not required
Schedule:
* Monday to Friday
Work Location: Hybrid remote in Etobicoke, ON M8Z 1J7
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LocationEtobicoke, ON
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Workplace information
On site
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Salary$75,000 to $100,000YEAR annually
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Terms of employment
Full time
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Starts as soon as possible
- vacancies
1 vacancy
- Source
indeed.com
#9483890407
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